Tuesday, November 30, 2010

Attention All Business Owners

Attention All Online Business Owners

Let’s get straight to the point. Time is money and sometimes you don’t have time to write the content that’s required to build your business. That’s where we come in.

We are Creative Content and we specialize in the most unique and creative content ever seen online. All of our writers are college educated, native-English speakers with over fifty years combined experience. We have strict attention to detail and we are able to meet any reasonable deadline.

We have recently announced that we are reducing our prices for bulk orders. If you are an online business owner who consistently needs 50+ articles on a strict deadline, then Creative Content is the choice for you.
When you run an online business and outsource important projects, you trust that team to deliver results on time. You also want to know that you can always get in touch with them whenever you need to. You won’t have to worry about Creative Content as we are always available.

Consistent, quality oriented, creative and unique, that’s what Creative Content can deliver to your online business. So what are you waiting for?

Contact us for pricing, availability and to see samples of our work. acreativecontent@gmail.com.

NOTE: In addition to articles, we are also experts in creating:

  • ·        Press releases
  • ·        Blog entries
  • ·        E-book packages (including cover art and formatting)
  • ·        E-books
  • ·        Squeeze/landing pages
  • ·        Video scripts
  • ·        And much, much more…

We do small orders as well, but bulk orders are our specialty. Let us create your content and let’s take the first step towards a long and lucrative partnership.

Friday, September 24, 2010

How to Overcome a Buyer's Shock at Your High Prices!!

I subscribe to Bob Bly's newsletter and he just sent me this gem. What great advice for any online business owner!

Dear 
Direct Response Letter
 Subscriber:
 
The higher the price of your product or service, the more the
prospect is likely to experience "
sticker shock
" -- a resistance
to paying that much money, no matter how much he wants what
you're selling.
 
Sticker shock is that unpleasant moment when the prospect gasps
(aloud or silently), and thinks: "It's THAT much money? Why??"
When the prospect immediately rejects the price as too high,
that's sticker shock.
 
Fortunately, there are a number of sales and marketing techniques
that can help us overcome sticker shock and get people to pay the
hefty prices we are asking for our products and services.
 
One trick that works is to talk first about higher-priced
products than the one you are selling. Then give your price that,
while substantial, is still less than the numbers you've been
throwing out.
 
For instance, if you are selling reading specs by mail, mention
in your ad that laser eye surgery is $1,000, new eyeglasses can
run $300 at an optician's, but your mail order reading specs are
just $19.95.
 
If you are selling an options trading
 course on video, first
mention your $1 million minimum private managed accounts ... your
$5,000 trading advisory ... and your $2,000 live seminar. By the
time you get to the videos, the prospect will actually be
relieved that they are only $299.
 
Retailers know this trick well. If they want to increase sales of
the $50 sweaters, they put the sweaters on a table so that when
the customer walks down the aisle, he sees the $150 sweaters
first. Then the $100 sweaters.
 
When he gets to the end of the table, $50 for a sweater seems
like a bargain -- and he buys one.
 
An aluminum siding salesman always asked his prospects, "What do
you think it would cost to side your house in solid oak?" After
the prospect made her guess, the salesman then said: "Now let me
tell you 10 reasons why aluminum siding is better than solid
oak."
 
Of course, the buyer was relieved to hear that this superior
aluminum siding cost much less than she thought the oak would
cost.
 
This is an example of another proven sales technique: making an
apples-to-oranges comparison. For instance, ads for Georgetown's
American Speaker, a loose-leaf course on public speaking for
executives, compare the $297 subscription price to the $5,000 a
top speechwriter would charge to write just one speech.
 
Spreading out the payments can also help eliminate sticker shock.
Rodale and Franklin Mint are well aware of the appeal of several
smaller payments vs. one large lump sum.
 
The Franklin Mint was selling a chess set by the piece, with each
piece costing $17.50 and advertised as a collectible figurine in
its own right.
 
A collectible figure for $17.50 sounds reasonable enough, until
you realize that a chess set has 32 pieces, and therefore the
full set sells for a hefty $560 - a price that would give all but
the wealthiest chess enthusiasts a bad case of sticker shock.
 
When selling big-ticket items, offer leasing as an option and
quote it up front. A sticker price of $10,000 may be too much for
the customer's budget to handle. But with financing, you reduce
that cost to a low monthly payment of only $322.
 
State the price in terms that make it seem smallest. Even if you
want full payment up front, state the price in your promotion in
terms that make it seem smaller.
 
For instance, a term insurance policy with a $350 annual premium
gives you protection and peace of mind "for less than a dollar a
day." A $100 membership in a trade association brings you all the
benefits for a small daily fee that's "less than the price of a
first-class postage stamp."
 
Value the component parts of the product you are selling. If you
are promoting a set of tools in a nice toolbox, list the
individual tools in the set. Show that the retail prices of each,
when added up, come to much more than the package price --
therefore the buyer is getting a great deal.
 
Even better: Position one or two of the product elements as
premiums the buyer can keep even if he returns the product.
Offering "keeper" premiums usually increases response.
 
For our toolbox example, you could throw in a couple of free
screwdrivers or wrenches. Or make the toolbox free.
 
Or say you sell how-to audiocassette programs. Instead of selling
your 8- CD audio album for $69, say it is a 6-CD album for $69.
Then position the other two CDs as premiums. People will think
it's a better deal because they are getting two CDs free.
 
Sincerely,
Bob Bly
Copywriter / Consultant
590 Delcina Drive
River Vale, NJ 07675

Phone 201-505-9451
Fax 201-573-4094
www.bly.com
 
Follow Bob:
Twitterhttp://twitter.com/Robertbly 
LinkedInhttp://www.linkedin.com/in/bobbly 
Facebookhttp://www.facebook.com/people/Robert-Bly/535042603 

Great article about freelance writing!!

Gaining Muscles As a Freelance Writer

Freelance writing is a career you can pursue from anywhere, even from your kitchen table. It is simply the best way to earn money on the internet today, from the comfort of your own home. It's a profession that many aspire to, but relatively few attain.

Do You Need Inspiration To Become a Freelance Writer?

A lot of people believe that you need inspiration to hit you to become a writer. I think that it's nice if it happens. That's not how it started for me. I created a website Computer Secrets Busted. I wanted to share the knowledge accumulated during a long professional career as a Software Developer. I wanted the website to be noticed. That led me to writing. The desire to succeed pushed me to my computer and led me to spend many hours trying to perfect my writing.

The truth of the matter is that freelance writing is hard work that takes devotion and skills if you want to be successful. It's like any other career. If you are looking to "get rich quick" then freelance writing is not for you. But if you treat freelance writing as a conversation with a friend then it might work.

I decided to write about things that I am an expert of: computers, security software, gadgets, data backups, internet and web hosting. I believe, this information is helpful for a lot of people today. That encourages and inspires me to write even more.

Reading has always been my passion. Now writing becomes another passion of mine. Writing regularly teaches me how to write and leads to creative writing. Writing became continuation of reading and started as a desire to share thoughts created during reading.

That's how inspiration starts. It creeps on you, it grabs your thoughts and you have no choice - you have to spill your thoughts and feelings on paper. Freelance writing benefits us because while we are writing articles, we are actually teaching ourselves in the process. If you put in the work now, you can reap the freelance writing benefits later. Things I learned while crawling through my first articles:

Establish real goals 
Plan your time 
Quality over quantity 
Organize working space, otherwise you lose a lot of time 
Do not wear pajamas in the office even if your desk is your kitchen 
Accept boring assignments to earn exciting money

Never be afraid to make mistakes as long as they are not disasters. Working at your own pace and being your own boss is a great advantage. Once freelance writing becomes a real skill - making money on internet comes naturally.

Alla Goltsman is a Freelance Writer and a Webmaster. Visit her blog [http://CompuBasket.com]Computer Secrets Busted for money saving internet tips and further information about security software for your computer, electronics, gadgets, home based business and answers to many computer questions. Follow Alla on Twitter http://twitter.com/1galla

Article Source: [http://EzineArticles.com/?Gaining-Muscles-As-a-Freelance-Writer&id=5085342] Gaining Muscles As a Freelance Writer

Comments (0)